Not enough southern holiday makers take time out to visit Santa Cruz, Tenerife’s capital, in the north. That is the finding of research done by Santa Cruz council, and from this week you will see a big poster campaign in the south to tempt people, and their wallets, up there.
Vibrant and interesting, there is always something going on in Santa Cruz, the tram has become an exciting part of the city and the Plaza de España renovation is nearly complete. A sea water lake, fibre optic lighting and a tunnel under the plaza past the ancient fortress, are just some of the new features.
Art figures heavily in the capital and until December 15 you can see some new sculptures by Greek artist, Sophia Vari. Most are by the Plaza del Principe, leading from the headquarters of Caja Canarias bank, the sponsors of the exhibition. There are also works by the Auditorium and the Plaza de Patriotismo. You will also find many older sculptures spread around the city and several art galleries.
If that wasn’t enough, all the top fashion shops are in Santa Cruz and there’s history by the bucket full. The 110 or 111 buses will whisk you up there in just over an hour from Las Americas or Los Cristianos or if you drive, the parking under the bus station came out the cheapest in the city in a recent survey, so go and enjoy. OK, where’s my cheque from the tourist board?